Ayush Whitening toothpaste is formulated with 5000 years of Ayurvedic wisdom to remove stains for whiter teeth. It contains the goodness of Rock Salt (Sendha Namak) & Arimedas Tailam. Rock Salt (Sendha Namak) is the healthiest form of salt in Ayurveda. It is known since centuries as a powerful solution for whitening of teeth. Arimedas Tailam is an Ayurvedic oil that is most recommended for oral health. A unique blend made using 40 natural herbs, which are known to make teeth stronger and prevent tooth decay. The ayush range of products have been carefully crafted with authentic recipes and processes prescribed in the ancient Granthas. Traditionally, Ayurvedic ingredients are consciously picked at a certain time of the day, when they are most potent to create extremely effective Ayurvedic solutions. Lever ayush uses the most potent ingredients that are highly beneficial to the skin, hair & teeth. The goodness of ingredients like Turmeric (Haldi), Saffron (Kesar), Cow's ghee, Cardamom and Rock Salt have been used to formulate products that address our most worrying beauty problems.